Aaron Hutten

Speaking & media

Put me near
a whiteboard.

Panels, podcasts, working sessions, and a few places where you can hear me think through the problem in real time.

Aaron Hutten speaking into a microphone during a Studio Science technology presentation
Eventually every platform story meets operating reality.
Aaron Hutten at the NRF retail conference
NRF.
01 /Useful conversations

What I’ll actually talk about.

I’m interested in the decisions underneath the technology: what changed, what failed, and what the team has to live with afterward.

Applied AI

What changes when code gets cheap

What I’ve learned by letting AI write real systems: what got faster, what got worse, and where senior judgment still earns its keep.

Agentic systems

Agents that can actually act

Agent behavior and service boundaries are different choices. Once a model can use tools, authority, identity, orchestration, auditability, and escalation matter.

Commerce + AI

From storefront demo to production system

What happened when I gave AI a storefront, platform APIs, and permission to build. What worked, what failed, and where I had to intervene.

Architecture

The system around the technology

Ownership, vendors, costs, releases, and the knowledge held by the people running it. A diagram can leave out most of what makes a system difficult to change.

Have a topic worth working through?

Send me a note →